According to Chron, there are arguably four benefits to demonstrating a product, these are:
- Stimulate interest from the audience – Product demonstrations provide visual support to enhance the quality of your sales presentation.
- Convey Ownership – An effective demonstration serves the purpose of instilling a sense of ownership of the product to the prospect. Seeing how it works without the risk of paying for it.
- Provides proof – Showing what your product can do, and even letting the customer experience it, can provide much more proof than a sales pitch or brochure.
- Combats Concerns – Prospects often come with preconceived notions or misinformation based on things they have heard in the marketplace. Your demonstration will help you combat product-related concerns presented by a buyer
With this in mind, Silver Fox are proud to be exhibiting at Rail Live, an exhibition that gives companies the opportunity to not only exhibit their products, but also demonstrate them in use.
Silver Fox will be demonstrating our Fox-In-A-Box thermal printer at the show. The printer is a one of a kind piece of technology and has the ability to print on all of our thermal labels including heat and non-shrink, using one software and one ribbon.
Find us in the Rail Alliance marquee on stand A8. Visitors will be able to meet members of the Silver Fox team at the stand, including the Managing Director Nick Michaelson and Sales Manager Allan Woodhams.
Rail Live is held at Quinton Rail Technology Centre, Long Marston, Warwickshire 21-22 June 2017 Register today, to gain entry to this event.