SILVER FOX FAMILY

Labelling leaders since 1979

The leading global manufacturer of cable and equipment labels, proudly family-owned and UK-manufactured for over 45 years.

The Silver Fox team at headquarters in Hertfordshire, UK

A family business built on trust

Silver Fox was founded in 1979 by Nick Michaelson and remains a family business today, with his wife Michelle joining over 20 years ago, and more recently their two sons and daughter also joining the business — working with the wider Silver Fox family, ready to guide it into the next 40 years.

The company proudly manufactures all products in-house in Hertfordshire, UK, with no intention of outsourcing this crucial piece of the product offering. The Labacus Innovator® software is also developed in-house and continues to be the most comprehensive labelling software on the market.

Meet the Leadership Team

45+

Years of innovation

100%

UK manufactured

500M+

Labels printed

100K+

Projects supplied

WHAT DRIVES US

Our mission & vision

MISSION STATEMENT

Creating solutions that save engineers time

To create innovative, durable, and reliable cable and equipment labelling solutions that save engineers time, exceed expectations, and ensure prompt project completion.

VISION STATEMENT

The world's leading customer-centric labelling manufacturer

To be the world's leading customer-centric cable and equipment labelling manufacturer through continuous innovation, offering market-leading solutions and exceptional service.

OUR STORY

From a single idea to global impact

The unique Fox-in-a-Box® thermal printer is trusted by Data & Telecom, and Electrical & Instrumentation Engineers globally, solving their labelling challenges across every continent.

Silver Fox has five values which are upheld every day — time-saving, innovation, service, quality — underpinned by a fifth that runs through everything we do: integrity.

OUR VALUES

The five values we live by

Every decision, product, and interaction at Silver Fox is guided by these core principles.

Silver Fox efficient labelling solutions

Time-Saving

We know time is critical for our customers, which is why our solutions are designed to be efficient and user-friendly. We're always looking for ways to save customers time and streamline their processes, so they can focus on their work without delays or complications.

Silver Fox innovative products

Innovation

Innovation drives us forward, and we bring this mindset to our customers by providing solutions that meet evolving industry needs. We actively seek customer feedback and turn it into practical improvements, offering new and better ways to tackle labelling challenges.

Silver Fox customer service team

Service

Exceptional service is what sets Silver Fox apart. We prioritise personal, responsive support that you won't find with larger multinationals. Our team is dedicated to understanding each customer's unique needs and going above and beyond to provide the right solutions.

Silver Fox high-quality label products

Quality

We are committed to delivering products of the highest quality. Every product is crafted with attention to detail to ensure it meets the highest standards, so our customers can trust it to perform in the most demanding environments.

Silver Fox team upholding values of integrity

Integrity

Honesty and transparency are fundamental to the Silver Fox experience. We stand by the quality and reliability of our products and take responsibility for any issues that may arise. Our customers know they can trust us to provide straightforward, dependable solutions and support, fostering a partnership built on trust.

GET IN TOUCH

Ready to simplify your labelling?

Whether you need help choosing the right system, want a product demo, or just want to chat about your project — we're here.

Contact Us